A former Wall Street Journal photojournalist just explained why your production budget is about to become irrelevant.
A D&AD Yellow Pencil winner just admitted something most creatives won’t say out loud.
When execution becomes free, what are you really selling?
Former Cadillac CMO and Forbes 50 Most Influential CMO Melissa Grady Dias joins Super Unfiltered to share how she turned pools into insights, why human judgment beats artificial intelligence, and what marketers need to stop doing right now.
Most leaders know they should be adopting AI. But knowing and doing are very different things, especially when your team is skeptical, overwhelmed, or waiting for someone else to go first.
Most CMOs have run an AI pilot by now. Maybe it generated some social copy. Maybe it helped with research. But when it comes to turning generative and agentic AI into actual brand growth? That’s where the gap gets real.
AI isn’t coming to marketing, it’s already here. But if you’re a CMO trying to separate signal from noise, good luck. Every vendor promises transformation. Every conference has an AI track. And yet most marketing leaders are still figuring out what actually moves the needle.
We want to hear your thoughts on AI and creativity.